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Sydney brokerage Harrow & Co. plans to add new brokers and credit staff to its team in 2025 as well as new services as it seeks to grow loan volumes and add more value to its diversified client base.
Harrow & Co, launched by director Jayden Brown in 2021, has expanded from two staff members to four brokers and three virtual assistants in 2024, allowing it to boost capacity and efficiency.
The team’s expansion has coincided with the group’s strategic expansion into Sydney’s North Shore, where it has diversified into a higher net worth client base with more complex lending needs.
Brown said that, with the team hitting $100 million in the calendar year 2024 and on track for $160 million by the end of the financial year, it would continue to grow its team as opportunities arise.
“Our primary focus will be on expanding our brokerage and credit teams, ensuring we have the right expertise in place to meet increasing demand,” Brown told Australian Broker.
“By concentrating on these key areas, we aim to further refine our processes, enabling us to offer faster and more efficient lending solutions. This strategic approach will help us sharpen our competitive edge and improve service delivery, ensuring we remain agile and responsive.”
Brown said the tean’s expansion had freed up key team members to focus on strategic business development; for example Ben Taylor, now a partner, has focused on business development to drive new opportunities and partnerships while ensuring the delivery of personalised client service.
Harrow & Co., a Brokerage of the Year (1-5 Staff) excellence awardee at the 2024 Australian Mortgage Awards, focused on building new, long-term referral partnerships during 2024.
Brown said these partnerships, designed to position Harrow & Co as a trusted and reliable industry partner, have expanded its network and client base, providing a steady stream of high-quality leads.
The firm has also deliberately taken on more complex and challenging deals in the last year, with the team now having more demonstrated experienced in a fuller range of more complex loan scenarios.
“Rather than shying away from difficult cases, Harrow & Co. has embraced the opportunity to tackle more intricate financial solutions,” Brown said.
The firm’s move into the North Shore market, with a more affluent demographic, has meant the team could offer a broader spectrum of lending services tailored to the needs of the area.
“The North Shore, known for its higher-income residents and diverse real estate market, presents an opportunity to connect with clients who have more complex financial requirements, such as luxury home loans, investment properties, and sophisticated refinancing options,” Brown said.
“By catering to both first homebuyers and high-net-worth individuals, we can now address a wider range of financial needs, from straightforward mortgage solutions to more intricate, high-value deals. The team has gained valuable experience in handling a greater variety of lending scenarios.”
Brown said that, in 2025, the business plans to enhance both its operations and technology, which will allow it to expand through further streamlining processes through greater automation.
“This will help us keep clients better informed and engaged throughout their journey,” Brown said.
The firm also plans to launch new service offerings, in addition to mortgage broking services.
“We plan to introduce new services designed to support clients in growing their wealth and achieving their financial goals,” Brown said. “These additions will bring even more value to our customers, enhancing their experience and offering solutions that better meet their needs.
“We’re committed to continuously evolving and delivering greater value in everything we do.”
