Private lender Aquamore has announced the appointment of Victoria Graves (pictured above) as the new BDM for Western Australia, South Australia, and Northern Territory.
The appointment of Victoria Graves is a strategic move by Aquamore to expand its market share across Australia, leveraging her experience in law, strategic development, and finance to drive the company’s growth.
Graves “has an established network, is well-versed in commercial finance with strong sector knowledge, and is an excellent cultural and technical fit,” said Matthew Porch, head of distribution at Aquamore. “Her focus will be to substantially extend our western seaboard footprint and help brokers in metro and regional areas to write more commercial finance facilities.”
Graves will collaborate closely with Aquamore’s sales and marketing teams to lead educational programs alongside non-bank and alternative finance lenders, and to participate actively in industry events.
Graves “will also work closely with the broader sales and marketing teams to spearhead educational initiatives in collaboration with non-bank and alternative finance lenders, actively engage in industry events and evolve her already extensive broker partnership base,” Porch said.
Upon her appointment, Graves shared her enthusiasm for her new role and the private lending industry’s unique challenges.
“It’s important for me to be at a company that is ethical, relationship-focused, and solution-oriented,” she said. “The private lending sector is really dynamic, and no two scenarios are ever the same. I like the challenge of providing bespoke, workable finance facilities versus being limited to an inflexible matrix, and I pride myself on ensuring a professional, expeditious service.”
Graves also highlighted the growing demand for alternative lending solutions, particularly in the current tight credit market.
“Brokers are increasingly turning to private lending to offset tightened credit appetite from traditional lenders,” she said. “In particular, we’re seeing sustained demand for property acquisitions, working capital requirements, debt consolidation, clearance of ATO arrears, SMSF lending, and commercial lease solutions.
“Since introducing the product suite to my network, I have noticed that brokers seem shocked by our policies and flexibility – particularly that there are no postcode restrictions, no industry restrictions, and that vacant land is permitted.”
See LinkedIn post here.
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